WeWoreWhat

Campaigns across ready-to-wear, swim, and intimates. Ecomm, email, and social for every drop.

Work
Art direction, set design, ecomm, flats, email, social
WeWoreWhat Summer 2025 campaign set

Summer 2025 ready-to-wear

Set built from scratch with Mayo Studios
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat Summer 2025 campaign
WeWoreWhat campaign detail

More campaigns

Swim and intimates
May SwimSummer 2025
WeWoreWhat May Swim campaign
WeWoreWhat May Swim campaign
WeWoreWhat May Swim campaign
WeWoreWhat May Swim campaign
WeWoreWhat May Swim campaign
WeWoreWhat May Swim campaign
Summer IntimatesSummer 2025
WeWoreWhat Summer Intimates campaign
WeWoreWhat Summer Intimates campaign
WeWoreWhat Summer Intimates campaign
WeWoreWhat Summer Intimates campaign
WeWoreWhat Summer Intimates campaign
WeWoreWhat Summer Intimates campaign
Spring SwimSpring 2025
WeWoreWhat Spring Swim campaign
WeWoreWhat Spring Swim campaign
WeWoreWhat Spring Swim campaign
WeWoreWhat Spring Swim campaign
WeWoreWhat Spring Swim campaign
WeWoreWhat Spring Swim campaign

Ecomm and flats

On-model ecomm for every drop, with flats shot, edited, and uploaded alongside. Hover or tap any look for its flat.

Floral midi dress on modelFloral midi dress flat
Gingham overall shorts on modelGingham overall shorts flat
Bubble mini dress on modelBubble mini dress flat
Tiered halter maxi on modelTiered halter maxi flat
Polka-dot corset top on modelPolka-dot corset top flat
Embroidered cutout mini on modelEmbroidered cutout mini flat

Email

Launch emails
Leather launch email
Leather launch
Perfume launch email
Perfume launch
RTW launch email
RTW launch
Cotton launch email
Cotton launch

Stories

Tap to advance
Fall ready-to-wear storyFall ready-to-wear storyFall ready-to-wear storyFall ready-to-wear story
Fall ready-to-wear
Suiting spotlight storySuiting spotlight storySuiting spotlight storySuiting spotlight story
Suiting spotlight
Sweaters and going out storySweaters and going out storySweaters and going out storySweaters and going out story
Sweaters and going out
Credits
Photography
Alex Frank
Set construction
Mayo Studios
Hair and makeup
Andy Sutphen